Strategic management concepts and cases : a competitive advantage approach /

Part 1. Overview of strategic management. The nature of strategic management. Part 2. Strategy formulation. The business vision and mission. The internal assessment. Strategies in action. Strategy analysis and choice. Part 3. Strategy implementation. Implementing strategies: management and...

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Detalles Bibliográficos
Autor principal: 219909 David, Fred R.
Formato: Otro (Other)
Idioma:Inglés (English)
Publicado: Upper Saddle River, New Jersey : Pearson Education, 2013
Materias:
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author 219909 David, Fred R.
author_facet 219909 David, Fred R.
author_sort 219909 David, Fred R.
collection Catálogo
coutry_str Colombia
description Part 1. Overview of strategic management. The nature of strategic management. Part 2. Strategy formulation. The business vision and mission. The internal assessment. Strategies in action. Strategy analysis and choice. Part 3. Strategy implementation. Implementing strategies: management and operations issues. Implementing strategies: marketing, finance/accounting, R&D, and MIS Issues. Strategy evaluation. Strategy review, evaluation, and control. Key strategic-management topics. Business ethics/social responsibility/environmental sustainability. Global/international issues.
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institution Universidad Católica de Colombia
language Inglés (English)
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spelling KOHA-UCATOLICA:546032024-05-16T23:36:35ZStrategic management concepts and cases : a competitive advantage approach / 219909 David, Fred R. textoUpper Saddle River, New Jersey : Pearson Education, 2013.engPart 1. Overview of strategic management. The nature of strategic management. Part 2. Strategy formulation. The business vision and mission. The internal assessment. Strategies in action. Strategy analysis and choice. Part 3. Strategy implementation. Implementing strategies: management and operations issues. Implementing strategies: marketing, finance/accounting, R&D, and MIS Issues. Strategy evaluation. Strategy review, evaluation, and control. Key strategic-management topics. Business ethics/social responsibility/environmental sustainability. Global/international issues. PLANIFICACION EMPRESARIAL - ESTUDIO DE CASOSPLANIFICACION ESTRATEGICAPLANIFICACION ESTRATEGICA - ESTUDIO DE CASOSURN:ISBN:9780132664233Industrial
spellingShingle PLANIFICACION EMPRESARIAL - ESTUDIO DE CASOS
PLANIFICACION ESTRATEGICA
PLANIFICACION ESTRATEGICA - ESTUDIO DE CASOS
219909 David, Fred R.
Strategic management concepts and cases : a competitive advantage approach /
title Strategic management concepts and cases : a competitive advantage approach /
title_full Strategic management concepts and cases : a competitive advantage approach /
title_fullStr Strategic management concepts and cases : a competitive advantage approach /
title_full_unstemmed Strategic management concepts and cases : a competitive advantage approach /
title_short Strategic management concepts and cases : a competitive advantage approach /
title_sort strategic management concepts and cases : a competitive advantage approach /
topic PLANIFICACION EMPRESARIAL - ESTUDIO DE CASOS
PLANIFICACION ESTRATEGICA
PLANIFICACION ESTRATEGICA - ESTUDIO DE CASOS
work_keys_str_mv AT 219909davidfredr strategicmanagementconceptsandcasesacompetitiveadvantageapproach