A place to learn and dream: strategies used in the creation of the Grand National Theater’s Public Training Program

Audience management is a constant concern of cultural organizations. On one hand, allows the  organization to last over time and; on the other hand, a proper management of this will generate an achievement on the organization’s market position. However, what kind of measures should be execu...

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Detalles Bibliográficos
Autor principal: Díaz García, Milagros Lissethe
Formato: Artículo (Article)
Idioma:Español (Spanish)
Publicado: Pontificia Universidad Católica del Perú 2020
Materias:
Acceso en línea:http://revistas.pucp.edu.pe/index.php/innovag/article/view/22560